Growth Strategies

We have formulated a comprehensive growth plan to guide an enterprise from the moment of investment through to its exit stage. We work with the entrepreneurs and the management team to add the maximum value to our portfolio companies.

Operational Strategy:

We believe that maintaining a long-term vision and an effective plan for execution is critical to the success of any company. We offer our industry expertise and collaborate with our portfolio entrepreneurs to develop a framework with key milestones for achieving sustainable growth. We specialize in creating the largest growth through expansion into emerging markets. We connect our portfolio management teams with our network of local market experts to assess early opportunities for international market penetration.

We also focus on the growth and development of the management team. We develop mentoring relationships with our portfolio companies and assist in the recruiting process to add exceptional managerial and engineering talent when needed. Our goal is to help continuously improve operational activity by providing the best pieces to drive innovation and efficient execution.

Industry Partnerships:

Our prior experiences with investing in the TMT space has broadened our industry connections and serves as a boon for our portfolio companies. With ties to industry executives, we are able to explore opportunities to create a collaborative partnership or generate a high-level sales lead. Additionally we help promote our companies through our partnerships with conferences and trade-events both domestically and internationally. Our continual presence allows us to expand our brand and network while also introducing our companies’ products and services to other prospective investors.

DoubleRock has deep roots within global TMT sectors. The greatest assets available to our companies are the partnerships we have established with local specialists in international markets. With their help we are able to assist our companies in creating an international expansion strategy by focusing on a localization approach which will ensure equal success in other parts of the world.

Business Development:

We assign a portfolio advisor to each of our companies and vigorously work to expand the business. To stimulate early-stage growth, we focus on creating hype and public awareness of our companies’ products with an emphasis on sales and marketing. We connect our young companies with top marketing and PR agencies to help develop a strong brand presence and media relations with the press and analysts.

Our team at DoubleRock is also always evaluating new opportunities in the marketplace in particular, acquisitions, new products/services, and possible partnerships with other companies or venture capitalists who can add value to our portfolio companies. These new opportunities are generally uncovered by identifying new market segments and trends, expanding into other geographies (including emerging markets) or from increasing sales from existing customers.

When investing in a growth equity enterprise, we evaluate the management’s existing strategies and look to refresh their approach towards capturing more market share. We work with our partners in these markets (both with legal advisers as well as experienced entrepreneurs and global consulting firms) to study the competition and develop a new strategy to stimulate revenue growth, establish market dominance, and ultimately lead to an I.P.O.

International Expansion

With networks deeply rooted overseas we can better understand cultural and local practices which are unique to each market. We continue to forge partnerships with trade chambers, business organizations, analysts and the press abroad in order to showcase our portfolio companies to a broader audience. Our association with conference organizers and start-up incubators gives us insight to deal-flow even before they attract mainstream attention. We are confident in our team’s ability to deliver effective localization services and in the long-term benefits for our investors and portfolio companies in growing internationally.